Preventicum

Design program for a centre of preventive medicine

Definition of color values for Preventicum in RAL, Pantone, CMYK and RGB

Task

Brand development and corporate design for an exclusive clinic.

Realisation

The brand Preventicum stands for the integrated precaution concept of the centre of preventive medicine in essen, West Germany. The rotating tube is an abstraction of the main check-up device, the Magnetic Resonance Imaging Scanner, in which a 2 by 2 meters tube is creating a rotating magnetic field. The warm color climate of yellow and red persists through all parts of the corporate design including the specific spa-like interior design.

Objects

Logo, corporate design, image brochure, basic webdesign, stationary.

Client
Preventicum GmbH, Essen
Sector
Pharmaceutical
Project
Branding, corporate design
Period
2003
Target group
Managers, private patients
Partners
ECC Health Care, Düsseldorf/München, Ulla Blennemann, Düsseldorf